Add a searchable Q&A

Amazon · E-commerce

Amazon adds a section where the user can directly search for an answer to his questions via a search engine. This test aims to determine whether this section will improve user experience by providing support to users and making it easier to find answers to their questions.

Version A

This variation of Amazon’s product page displays sections about special offers, product details, customers’ questions and answers and reviews.

Version B

This variation displays the same sections as the other one but a section where users can directly ask their questions through a search engine has been added.