Henkan Insights / Test library

Replace search icon

Club Med · Travel

Clubmed replaces the search icon on the search engine with the word “Search” on the homepage. This test aims to determine whether replacing the search icon with the word “search” on the search engine will improve the user experience by making the process to run a search clearer.

Version A

This variation of Clubmed’s homepage displays a search icon to run a search on the search engine.

Version B

This variation displays the word “Search” to run a search on the search engine on the homepage.