Henkan Insights / Test library
Changing sustainability information
Booking · Travel
The change concerns information on the sustainability of the windfall. This feature features a rating on the level of respect for the environment based on ratings, certifications and labels. The aim of this test is to find out whether the sustainability of an establishment is an important criteria for the user during the booking process.
Version A
This variation does not display sustainability information in the "strengths" block.
Version B
Variation B displays the same elements as variation A, but adds additional information about sustainability.