Henkan Insights / Test library

Modifying the filter wording

Booking · Travel

Booking modifies the wording of a filter on the list of results page. This test allows us to see which wording will generate the most interaction from users.

Version A

This variation of the Booking’s list of results page displays a filter named “Houses”.

Version B

This variation displays the same filter with different wording : “Vacation homes / Gîtes”.