Henkan Insights / Test library

Changing the wording

Booking · Travel

Booking modifies the text that allows users to understand the order in which results are displayed and how payments affect the ranking of establishments. The aim of this test is to check whether changing the wording improves understanding of the result.

Version A

This variation displays the informative text wording : “Find out how payments affect facility rankings”.

Version B

This variation displays the informative text wording : “How does the way establishments pay us affect their posting order ?”.