Modifying the search bar in the hero banner

Eurostar · Travel

Eurostar changes search bar design on the home page. This test aims to see wich search bar display is more readable for the user.

Version A

In this variation, the search bar is displayed horizontally on a colored background. The image and the promotional text of the offer are below the search bar.

Version B

In this variation, the search bar is displayed vertically on the photo background. The promotional text of the offer is also within the photo.