Henkan Insights / Test library

Changing the menu display

Airbnb · Travel

Airbnb performs a test on the display of the menu on the home page. The purpose of this test is to see which menu tabs are most important to users.

Version A

This version displays a “Bateaux” and “Logements adaptés” categories on the menu.

Version B

This version displays a “Surf” and “Espace de jeux” categories on the menu.