Henkan Insights / Test library

Modifying its homepage by testing the placement of the “Snap” promotional banner.

Eurostar · Travel

Eurostar is modifying its homepage by testing the placement of the “Snap” promotional banner.

Version A

This variation displays the “Snap” banner highlighting “Tickets up to -50%” above the destination inspiration cards.

Version B

This variation displays the same “Snap” banner below the destination inspiration cards.